"bochechas" means "cheeks" in Portuguese, the inspiration came from the founder's daughter's chubby cheeks. After becoming a mother, she started to realize that it is surprisingly difficult to find beautiful and practical clothes for kids. That's when she decided to launch her own brand for children and family wear. In bochechas, they've given a lot of thought on designing beautiful and functional clothes that suits both the kids and the parents. They only use selective premium and natural fabrics that are kind to the skin and the environment. Having worked in carbon emission space for over 10 years herself, she is committed to make an effort for bochechas to be sustainable. Most of their packagings use recycled and biodegradable material, and they consistently seek ways to be carbon neutral. She hopes wearing bochechas will make you smile, as they certainly did while they were making them!
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