All of them at Born in Colour endeavor to bring to all Singaporeans and everyone living here in their small yet lively island, designer and trendy furniture that will not break your bank.  They work directly with factories to bring you affordable quality designer furniture without going through a distributor and reduce heavy retail mall rentals to pass the savings directly to you!  Being locals ourselves, they understand the constraints of new home owners with limited space in their new homes, therefore they specially curate furniture pieces that are trendy yet functional and compact to suit any home. They work closely with their designers to ensure every furniture piece is ergonomically designed and practical in an everyday setting.

Yun Nam Hair Care’s story starts with the Yun Nam region, a region home to more than 17,000 species of plants. In fact, it contains as much flowering plant diversity as the rest of the Northern Hemisphere put together!  These plants hold a secret: They can affect hair growth, regardless of one’s age and gender. Nearly all villagers from Nujiang and Lancangjiang in the Yun Nam region had a head of thick, healthy hair.  After years of intensive R&D, Yun Nam Hair Care adapted the formula to ensure that it was suitable for Singapore’s tropical climate, while making sure that it suited the unique needs of people living in Singapore!  Thus we began their journey as a pioneer in Singapore’s herbal hair care industry. Throughout the years, Yun Nam has continued to refine their herbal formulas, using advances in modern technology to further enhance the efficacy of their treatments by improving absorption rates and to ensure longer lasting effects.

Duracell is the world’s number one consumer battery company by market share and the leading manufacturer of high performance alkaline batteries, speciality cells and rechargeables. Since the launch of the brand in 1965, it has grown to become a global consumer icon, known for its commitment to quality, reliability and innovation.

Like many professional nail technicians, Daisy started her career in the spare room of her home. She had experience in managing her mother’s full-service salon since the age of 15 and I have always been passionate about the industry.  My mother convinced me to go after my dreams. Over a simple cup of coffee, The GelBottle was born. While working on the polish line, she opened her first salon in Brighton.  When she felt the Gel Bottle line was right, they decided to try a worldwide launch, and the rest is history. The GelBottle is now available to the world and they have since become an award winning brand and industry leader. 

gentle mood was created to inspire a low-waste lifestyle with beautiful, functional products to uplift your day. The underlying idea of zakka shares a philosophy that if you make good choices about the objects you surround yourself with, they will pay you back with joy. They take inspiration from this to redefine the humble bar soap and transform this everyday ordinary item.  These handcrafted, artisanal soaps are produced in small batches and made with plant-derived oils and pure essential oils for a sensory experience. They are then cured for a minimum of 1,008 hours in a humidity-controlled room before they are ready to be used. Free from preservatives, sulphates, parabens and palm oil. In addition, all of their packaging excludes plastic.  More than just soap, they hope this humble everyday object inspires your day, elevates your mood with its soothing colours and delightful aromas while being gentle on your skin and the environment.

Alexis Eyewear Boutique is the epitome of eyewear fashion and exclusivity, housing an extensive collection of designer and fashion brands.  Consistently for 6 years, Alexis Eyewear Boutique has been featured in Singapore Tatler's 'Best of Singapore' publication under the Best Eyewear category. Singapore Tatler's readers unanimously select Alexis Eyewear Boutique as one of the best eyewear boutiques in Singapore in this annual survey. 

Shop Born In Colour

About Born In Colour

How to shop on Born In Colour with Atome (Buy Now, Pay Later)

Zero interest or hidden fees

Recommended

Yun Nam Haircare

Duracell

The Gelbottle

gentle mood

Casa Alessia

Alexis Eyewear

AMC

CadysDeluxe